Creator economy
$252B+
Market size
Creator businesses have become a major economic category, while their financial infrastructure is still catching up.
Source: Grand View ResearchYou did the work.Get paid .
Route your future payments through Crelay to get access to immediate funding.
Begin a New Brand Deal
List Crelay as the payout destination on your brand deal contract.
Upload After the Work
Once the work is done, upload your contract so we can verify the terms and amount.
Choose Your Advance
Select how much of your expected payment you’d like to receive today.
Get Paid Today
Once approved, funds are sent directly to you, immediately.
Join early access to review your documents and build your Crelay profile.
Why Crelay?
The creator economy is large, growing, and still built around payment timelines that begin long after the work is already complete. Our goal is to get creators paid immediately so that they can continue growing.
Projected growth
$480B
Projected by 2027
The creator economy is expected to keep expanding as creators build durable, independent businesses.
Source: Goldman SachsBrand deals
81%
Earn from partnerships
Brand work is a core revenue channel, exposing creators to brand and agency payment timelines.
Source: Net InfluencerPayment issues
87%
Paid late or had issues
Creators frequently complete contracted work well before the related payment arrives.
Source: Campaign USPayment wait times
60–180
Potential days waiting
Long payment terms can turn creators into involuntary lenders to the businesses they serve.
Source: PR NewswireThe important stuff
Can I trust Crelaywith my payout?
Crelay is a creator-first payments company that helps creators access eligible brand-deal earnings early. Any portion you do not take through Early Pay remains yours. We are legally obligated to send those funds to you as soon as they reach our account.
If a brand pays late,what happens?
If you use Early Pay, Crelay takes on the wait and you receive the approved amount immediately. If you do not use Early Pay—or only take part of your payout early—any remaining funds are sent to you when the brand pays Crelay.
How will I receivemy payout?
Through the payout method you are already comfortable using—such as Stripe, PayPal, Venmo, or another supported option.